Diesel opens on Paris’ Rue Saint-Honoré
Diesel brings its spirit of bold identity, individualism, freedom and irreverence to Paris’ historic Rue Saint-Honoré.
The space represents the highest expression of the brand’s fashion and design attitude under the Creative Direction of Glenn Martens, whose audacious vision has reinvigorated Diesel for a new generation.
223 rue Saint-Honoré Paris, 75001
Monday to Friday 11:00AM - 19:00PM
Sunday 12:00AM - 19:00PM
A sophisticated distillation
of Diesel’s design edge
The store frames the visual language of the brand within classic Parisian parameters.
The façade is anchored by a massive glass window set with the brand’s red-and-white Biscotto logo on the upper right corner. Natural light floods the space spanning two floors, envisioned as an engaging environment in which to discover the full breadth of the Diesel collections.
An exclusive capsule collection dedicated to Diesel Rue Saint-Honoré features a new solarized denim motif.
Defined by a sun-bleached fade and refracted metal foil print, the capsule consists of a Track Denim hoodie and matching denim pants, a T-shirt, tank and tank dress with the Oval D emblem on the chest, solarized denim cuissard boots and a new version of the 1DR bag.
Bist du sicher, dass du das folgende Produkt aus dem Warenkorb entfernen möchtest?